Almora Craft Design Studio - Peoli
Industry: Textiles, Apparel and Handicrafts
Headquarters: Almora, Uttarakhand
Website: www.peoli.in
Cohort: 2019
Peoli is an apparel brand built on the principles of sustainable living through sourcing organic raw materials, honoring indigenous skills, and creating livelihood opportunities at the grassroots level in the Kumaon region of Uttarakhand. They operate at the intersection of being aesthetically unique, environmentally responsible, and generating livelihood for the women they employ. The combination of design and purpose makes Peoli stand out from the competition and has won them an Award for Excellence in Handicrafts by the World Crafts Council in 2018.
Abhinav and Vasanthi share a passion for local crafts and nature-inspired design and together started their apparel brand, Peoli, to create livelihood opportunities for the women in Almora.